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Assist. Tjaša Alegro
Higher Education Associate
Employed at the FT UM

Professional title: magistrica turizma (Master of Tourism)
Habilitation field: Assistant (Tourism)


tjasa.alegro1@um.si
Office hours: Every Thursday from 8:00 to 9:00 a.m. upon prior appointment via e-mail or by arrangement; online via MS Teams.

Scientific field

7.02 Interdisciplinary research



Keywords

Virtual Reality, Augmented Reality, Technology, Experience Design, Marketing Communication

research field

My research areas are mainly focused on the use of technology (VR, AR) in creating a tourist experience and on marketing communication and creativity. I also participate in research on projects (Tourism 4.0, BestMED).

Subjects/teaching announcement

VS-01 Osnove turizma
VS-02 Kulturna dediščina v turizmu
MAG-01 EXPERIENCE DESIGN IN TOURISM
VS-29 Kreativnost v turistični promociji
VS-41 Oblikovanje doživetij - TEMELJNI IZBIRNI 3
VS-01 INTRODUCTION TO TOURISM
VS-02 CULTURAL HERITAGE IN TOURISM
UN-01 Teorije turizma
VS-29 CREATIVITY IN TOURISM PROMOTION    
VS-41 EXPERIENCE DESIGN - CORE ELECTIVE COURSE 1   
UN-22 Mediji, popularna kultura in turizem
UN-30 Marketinške raziskave v turizmu
UN-46 Turistična promocija - Izbirni predmet skupina: Aktivno, zeleno, zdravo
MAG-01 Oblikovanje turističnih izkušenj 

Teaching approach

Teaching techniques vary according to the needs and content of the subject. I encourage students to participate in tutorials with ongoing assignments actively, and I use individual meetings in speaking hours, where I further advise students about their assignments in tutorials. I involve experts from the field in the tutorials, and so I want to bring the theory closer to the students through practical examples.

recently published

1. ALEGRO, Tjaša, TURNŠEK, Maja, ŠPINDLER, Tomi, PETEK, Vita. Introducing Amazon Explore : a digital giant’s exploration of the virtual tourism experiences. Journal of tourism futures. 2023, 20 str., graf. prikazi. ISSN 2055-5911. https://dk.um.si/IzpisGradiva.php?id=84869, DOI: 10.1108/JTF-02-2022-0072. [COBISS.SI-ID 146989059], [SNIP, WoS, Scopus]
kategorija: 1A1 (Z, A'', A', A1/2); uvrstitev: Scopus (d), Scopus, MBP (CAB, DOAJ, ERIHPLUS, ESCI); tip dela še ni verificiran
točke: 28.89, št. avtorjev: 4

2. ALEGRO, Tjaša, TURNŠEK, Maja. Striving to be different but becoming the same : creativity and destination brands promotional videos. Sustainability. 2020, 13, 139, str. 1-16. ISSN 2071-1050. DOI: 10.3390/su13010139. [COBISS.SI-ID 44699907], [JCR, SNIP, WoS do 24. 9. 2023: št. citatov (TC): 7, čistih citatov (CI): 7, čistih citatov na avtorja (CIAu): 3.50, Scopus do 12. 9. 2023: št. citatov (TC): 10, čistih citatov (CI): 10, čistih citatov na avtorja (CIAu): 5.00]
kategorija: 1A1 (Z, A'', A', A1/2); uvrstitev: Scopus (d), SCIE, SSCI, Scopus, MBP (CAB, DOAJ, ERIHPLUS, FSTA, INSPEC, PUBMED); tip dela je verificiral OSICD
točke: 51.02, št. avtorjev: 2

3. TURNŠEK, Maja, ALEGRO, Tjaša. Aktualni trendi v digitalizaciji : izzivi in priložnosti za destinacijski marketing = Current trends in digitalisation : challenges and opportunities for destination marketing. V: LEŠNIK ŠTUHEC, Tanja (ur.), PAVLAKOVIČ, Barbara (ur.), POZVEK, Nejc (ur.). Turistične destinacijske organizacije : gonila povezanega kreativnega zelenega razvoja in trženja. 1. izd. Maribor: Univerza v Mariboru, Univerzitetna založba, 2023. Str. [225]-244. ISBN 978-961-286-655-6. [COBISS.SI-ID 138808835]
kategorija: 3B (Z); tip dela je verificiral OSICD
točke: 20, št. avtorjev: 2

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