undergraduate study programmes
contemporary tourism practices
Name of programme: CONTEMPORARY TOURISM PRACTICES
Type of study programme: Professional study programme (first Bologna cycle)
Head of study programme: Assist. Prof. Dr Milica Rančić Demir
Contact: milica.rancic1@um.si
Professional title: Diplomant/ka turizma (VS), dipl. tur. (VS);
Bachelor of Applied Arts, B.A.A.
Duration: 3 years (6 semesters)
Credits: 180 ECTS credits
Internship: 560 hours
Implementation mode: full-time study (language of study: Slovenian and English)
Study location: Ljubljana (English programme) and Brežice (Slovenian programme)

The fundamental objective of the first-cycle professional study programme Contemporary Tourism Practices is to educate graduates to be capable of organising, marketing and implementing a tourism activity. Their work will primarily focus on solving problems relating to the design and implementation of tourism products and services
CURRICULUM FOR contemporary TOURISM PRACTICES
COURSE UNIT | CU CODE | SEMESTER | LANGUAGE | 2025-26 INSTRUCTORS | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|---|
INTRODUCTION TO TOURISM | VS-01 | winter | EN | Vita Petek, Tjaša Alegro | 40 | 0 | 20 | 5 | 115 | 6 |
CULTURAL HERITAGE IN TOURISM | VS-02 | winter | EN | Anja Mlakar, Tjaša Alegro | 20 | 10 | 10 | 10 | 40 | 3 |
ENTREPRENEURSHIP IN TOURISM | VS-03 | winter | EN | Gregor Jagodič, Katja Kokot | 20 | 20 | 10 | 5 | 110 | 6 |
INTERCULTURAL COMMUNICATION AND ETHICS IN TOURISM | VS-04 | winter | EN | Anja Mlakar, Hana Kuhar | 40 | 0 | 20 | 0 | 120 | 6 |
DIGITAL COMMUNICATON IN TOURISM | VS-05 | winter | EN | Dušan Vrban, Hana Kuhar | 10 | 10 | 10 | 0 | 60 | 3 |
ENGLISH FOR TOURISM PROFESSIONALS 1 | VS-06 | winter | EN | Biljana Božinovski | 8 | 0 | 22 | 0 | 60 | 3 |
GERMAN FOR TOURISM BUSINESS 1 | VS-07 | winter | EN | Igor Rajner | 0 | 30 | 0 | 0 | 60 | 3 |
TOURISM LAW | VS-08 | summer | EN | Jerneja Šavrič | 30 | 0 | 20 | 0 | 130 | 6 |
HISTORY OF EUROPE FOR TOURISM | VS-09 | summer | EN | Alenka Černelič Krošelj, Biljana Božinovski | 20 | 0 | 10 | 0 | 60 | 3 |
RHETORICS FOR TOURISM WORKERS | VS-10 | summer | EN | Jasna Potočnik Topler, Hana Kuhar | 15 | 15 | 20 | 0 | 40 | 3 |
TRAVEL AGENCY BUSINESS | VS-11 | summer | EN | Katja Kokot | 25 | 10 | 20 | 5 | 120 | 6 |
GEOGRAPHY OF TOURISM – APPLICATION IN PRACTICE | VS-12 | summer | EN | Jani Kozina, Erik Kralj | 40 | 0 | 15 | 25 | 100 | 6 |
ENGLISH FOR TOURISM PROFESSIONALS 2 | VS-13 | summer | EN | Biljana Božinovski | 8 | 0 | 22 | 0 | 60 | 3 |
GERMAN FOR TOURISM BUSINESS 2 | VS-14 | summer | EN | Igor Rajner | 0 | 30 | 0 | 0 | 60 | 3 |
COURSE UNIT | CU CODE | SEMESTER | LANGUAGE | 2025-26 INSTRUCTORS | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|---|
DATA ANALYSIS IN TOURISM | VS-15 | winter | EN | Boštjan Brumen, Mihaela Franjić | 40 | 0 | 20 | 0 | 120 | 6 |
MANAGING HUMAN RESOURCES | VS-16 | winter | EN | Mitja Gorenak, Mihaela Franjić | 40 | 0 | 30 | 0 | 110 | 6 |
TOURIST ACCOMMODATIONS (TAC) - HOTEL BUSINESS | VS-17 | winter | EN | Saša Zupan Korže, Nadja Mlakar | 20 | 10 | 0 | 20 | 130 | 6 |
SPORTS TOURISM | VS-18 | winter | EN | Tomi Špindler, Erik Kralj | 25 | 5 | 15 | 5 | 40 | 3 |
ENGLISH FOR TOURISM PROFESSIONALS 3 | VS-19 | winter | EN | Biljana Božinovski | 8 | 0 | 22 | 0 | 60 | 3 |
GERMAN FOR TOURISM BUSINESS 3 | VS-20 | winter | EN | Vlasta Kučiš | 0 | 30 | 0 | 0 | 60 | 3 |
BASICS OF THE ITALIAN LANGUAGE FOR THE FIELD OF TOURISM 1 | VS-21 | winter | EN | Mojca Kompara Lukančič | 0 | 30 | 0 | 0 | 60 | 3 |
INTRODUCTION IN DESTINATION MANAGEMENT | VS-23 | summer | EN | Katja Čanžar, Nadja Mlakar | 30 | 10 | 20 | 10 | 110 | 6 |
*Free elective course: HEALTH TOURISM | VS-40 | summer | EN | Milica Rančić Demir, Katja Kokot | 25 | 15 | 15 | 10 | 115 | 6 |
BASICS OF THE ITALIAN LANGUAGE FOR THE FIELD OF TOURISM 2 | VS-24 | summer | EN | Mojca Kompara Lukančič | 0 | 30 | 0 | 0 | 60 | 3 |
INTERNSHIP 1 | VS-25 | summer | EN | Boris Prevolšek | 0 | 20 | 0 | 0 | 160 | 6 |
LOCAL GUIDE AND TOUR GUIDE | VS-26 | summer | EN | Igor Rajner | 0 | 30 | 0 | 0 | 60 | 3 |
EVENTS IN TOURISM | VS-27 | summer | EN | Jan Oršič, Nadja Mlakar | 15 | 15 | 10 | 0 | 50 | 3 |
TOURISM PRACTICUM – TOURISM MAKES THE WORLD GO ROUND | VS-28 | summer | EN | Vita Petek, Nadja Mlakar | 0 | 15 | 5 | 10 | 60 | 3 |
COURSE UNIT | CU CODE | SEMESTER | LANGUAGE | 2025-26 INSTRUCTORS | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|---|
CREATIVITY ON TOURISM PROMOTION | VS-29 | winter | EN | Dušan Vrban, Tjaša Alegro | 0 | 25 | 25 | 0 | 130 | 6 |
FOOD AND BEVERAGE MANAGEMENT (F&B MANAGEMENT) | VS-30 | winter | EN | Mojca Polak, Nadja Mlakar | 15 | 15 | 10 | 10 | 130 | 6 |
QUALITY IN TOURISM | VS-31 | winter | EN | Jana Vilman, Katja Kokot | 10 | 15 | 2 | 8 | 55 | 3 |
BASICS OF THE ITALIAN LANGUAGE FOR THE FIELD OF TOURISM 3 | VS-32 | winter | EN | Mojca Kompara Lukančič | 0 | 30 | 0 | 0 | 60 | 3 |
CORE ELECTIVE COURSE 1: *Tourism Security | VS-39 | winter | EN | Boris Prevolšek, Mihaela Franjić | 20 | 10 | 15 | 5 | 130 | 6 |
CORE ELECTIVE COURSE 2: *Health Tourism | VS-40 | winter | EN | Milica Rančić Demir, Katja Kokot | 25 | 15 | 15 | 10 | 115 | 6 |
CORE ELECTIVE COURSE 3: *Experience design | VS-41 | winter | EN | Jana Vilman, Tjaša Alegro | 0 | 20 | 20 | 15 | 125 | 6 |
ELECTIVE COURSE A: *GASTRONOMY AND ENOGASTRONOMY | VS-43 | summer | EN | Vita Petek, Nadja Mlakar | 15 | 15 | 10 | 10 | 40 | 3 |
ELECTIVE COURSE B: *THE BASIC OF SUPPLY CHAIN IN TOURISM | VS-48 | summer | EN | Andrej Lisec, Mihaela Franjić | 30 | 0 | 24 | 6 | 30 | 3 |
INTERNSHIP 2 | VS-37 | summer | EN | Boris Prevolšek | 0 | 20 | 0 | 0 | 400 | 14 |
GRADUATE THESIS | VS-38 | summer | EN | Milica Rančić Demir | 0 | 20 | 0 | 0 | 280 | 10 |
COURSE UNIT | CU CODE | SEMESTER | LANGUAGE | COURSE COORDINATOR | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|---|
CORE ELECTIVE COURSE | ||||||||||
TOURISM SECURITY | VS-39 | winter | EN | Boris Prevolšek | 20 | 10 | 15 | 5 | 130 | 6 |
HEALTH TOURISM | VS-40 | winter | EN | Milica Rančić Demir | 25 | 15 | 15 | 10 | 115 | 6 |
EXPERIENCE DESIGN | VS-41 | winter | EN | Maja Turnšek | 0 | 20 | 20 | 15 | 125 | 6 |
ELECTIVE COURSE A* | ||||||||||
CULTURAL AND HERITAGE TOURISM | VS-42 | summer | EN | Marjetka Rangus | 15 | 15 | 0 | 15 | 45 | 3 |
GASTRONOMY AND ENOGASTRONOMY | VS-43 | summer | EN | Alenka Černelič Krošelj | 15 | 15 | 10 | 10 | 40 | 3 |
WINE TOURISM | VS-44 | summer | EN | Maja Borlinič Gačnik | 20 | 15 | 10 | 15 | 30 | 3 |
GAMBLING TOURISM | VS-45 | summer | EN | Boris Prevolšek | 15 | 10 | 10 | 5 | 50 | 3 |
ELECTIVE COURSE B* | 0 | |||||||||
CURRENT ISSUES IN TOURISM | VS-46 | summer | EN | Milica Rančić Demir | 20 | 10 | 20 | 0 | 40 | 3 |
RURAL DEVELOPMENT | VS-47 | summer | EN | Boris Prevolšek | 20 | 10 | 10 | 10 | 40 | 3 |
THE BASICS OF SUPPLY CHAIN IN TOURISM | VS-48 | summer | EN | Andrej Lisec | 30 | 0 | 24 | 6 | 30 | 3 |
CU - course unit
L – lectures
S – seminar
FW - field work
IW – individual work
ECTS – credits
When transferring from one study programme to another, completed study requirements may be recognised for the candidate, taking into account the content, scope and complexity of knowledge of the new programme, and they may be assigned new requirements to complete the new study programme.
tourism: cooperation and development
Name of programme: TOURISM: COOPERATION AND DEVELOPMENT
Type of study programme: Academic (first Bologna cycle)
Head of study programme: Prof. Dr Jasna Potočnik Topler
Contact: jasna.potocnik1@um.si
Professional title: diplomant/ka turizma (UN), dipl. tur. (UN);
Bachelor of Arts, B.A.
Duration: 3 years (6 semesters)
Credits: 180 ECTS
Internship: 400 hours
Implementation mode: full-time study (language of study: Slovenian)
Study location: Brežice

CURRICULUM FOR TOURISM: COOPERATION AND DEVELOPMENT
COURSE UNIT | CU CODE | SEMESTER | LANGUAGE | 2025-26 INSTRUCTORS | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|---|
TOURISM THEORIES | UN-01 | winter | SL | Vita Petek, Tjaša Alegro | 40 | 0 | 15 | 5 | 120 | 6 |
DEVELOPMENT OF ENTREPRENEURIAL IDEA | UN-02 | winter | SL | Katja Kokot | 20 | 20 | 20 | 0 | 120 | 6 |
MANAGEMENT AND ORGANIZATIONAL THEORY | UN-03 | winter | SL | Mitja Gorenak, Mihaela Franjić | 30 | 0 | 20 | 0 | 110 | 6 |
INTRODUCTION TO BUSINESS LAW | UN-04 | winter | SL | Borut Bratina, Peter Podgorelec, Jerneja Šavrič | 30 | 0 | 20 | 0 | 40 | 3 |
HOSPITALITY AND RELATIONS IN TOURISM | UN-05 | winter | SL | Anja Mlakar | 0 | 30 | 0 | 0 | 60 | 3 |
BASICS OF RESEARCH THOUGHT AND WRITING | UN-06 | winter | SL | Anja Mlakar | 0 | 30 | 0 | 0 | 60 | 3 |
ENGLISH IN TOURISM 1 | UN-07 | winter | SL | Hana Kuhar | 0 | 30 | 0 | 0 | 60 | 3 |
HERITAGE AND TOURISM | UN-08 | summer | SL | Anja Mlakar, Nadja Mlakar | 20 | 20 | 0 | 20 | 120 | 6 |
HOTEL BUSINESS | UN-09 | summer | SL | Saša Zupan Korže, Nadja Mlakar | 30 | 10 | 10 | 10 | 100 | 6 |
GEOGRAPHY IN TOURISM | UN-10 | summer | SL | Marko Koščak, Erik Kralj | 40 | 0 | 15 | 15 | 90 | 6 |
IT IN TOURISM | UN-11 | summer | SL | Boštjan Brumen, Mihaela Franjić | 40 | 0 | 20 | 0 | 100 | 6 |
ENGLISH IN TOURISM 2 | UN-12 | summer | SL | Hana Kuhar | 0 | 30 | 0 | 0 | 60 | 3 |
GERMAN LANGUAGE IN TOURISM 1 | UN-13 | summer | SL | Vlasta Kučiš | 0 | 30 | 0 | 0 | 60 | 3 |
COURSE UNIT | CU CODE | SEMESTER | 2025-26 INSTRUCTORS | L | S | T | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|
PSYCHOLOGY OF COMMUNICATION IN TOURISM | UN-14 | winter | Maja Turnšek, Katja Kokot | 0 | 40 | 20 | 0 | 120 | 6 |
HUMAN RESOURCE MANAGEMENT | UN-15 | winter | Mitja Gorenak, Hana Kuhar | 40 | 0 | 30 | 0 | 110 | 6 |
DATA ANALYSIS | UN-16 | winter | Mihaela Franjić | 40 | 0 | 20 | 0 | 100 | 6 |
RHETORIC IN BUSINESS AND EVERYDAY COMMUNICATION | UN-17 | winter | Jasna Potočnik Topler | 0 | 40 | 0 | 0 | 50 | 3 |
ENGLISH IN TOURISM 3 | UN-18 | winter | Hana Kuhar | 0 | 30 | 0 | 0 | 60 | 3 |
GERMAN LANGUAGE IN TOURISM 2 | UN-19 | winter | Vlasta Kučiš | 0 | 30 | 0 | 0 | 60 | 3 |
THE ITALIAN LANGUAGE IN TOURISM 1 | UN-20 | winter | Mojca Kompara Lukančič | 0 | 30 | 0 | 0 | 60 | 3 |
DESTINATION MANAGEMENT | UN-21 | summer | Tina Šegota, Nadja Mlakar | 30 | 10 | 20 | 10 | 110 | 6 |
MEDIA, POPULAR CULTURE AND TOURISM | UN-22 | summer | Jasna Potočnik Topler, Tjaša Alegro | 40 | 0 | 20 | 0 | 100 | 6 |
TOURISM PRACTICUM – TOURISM MAKES THE WORLD GO ROUND | UN-23 | summer | Vita Petek, Nadja Mlakar | 0 | 15 | 0 | 15 | 60 | 3 |
FREE ELECTIVE COURSE: Health and thermal tourism in Slovenia | UN-43 | summer | Milica Rančić Demir, Katja Kokot | 20 | 12 | 0 | 8 | 50 | 3 |
FREE ELECTIVE COURSE: Gastronomy and enogastronomy | UN-44 | summer | Saša Poljak Istenič, Nadja Mlakar | 10 | 10 | 0 | 20 | 50 | 3 |
EXPERIENCES IN TOURISM | UN-26 | summer | Jana Vilman | 0 | 30 | 0 | 0 | 60 | 3 |
GERMAN LANGUAGE IN TOURISM 3 | UN-27 | summer | Vlasta Kučiš | 0 | 30 | 0 | 0 | 60 | 3 |
THE ITALIAN LANGUAGE IN TOURISM 2 | UN-28 | summer | Mojca Kompara Lukančič | 0 | 30 | 0 | 0 | 60 | 3 |
COURSE UNIT | CU CODE | SEMESTER | 2025-26 INSTRUCTORS | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|
SOCIOLOGY OF TOURISM | UN-29 | winter | Marjetka Rangus, Biljana Božinovski | 20 | 10 | 20 | 0 | 110 | 6 |
MARKETING RESEARCH IN TOURISM | UN-30 | winter | Tina Šegota, Tjaša Alegro | 30 | 10 | 20 | 0 | 120 | 6 |
FINANCIAL MANAGEMENT | UN-31 | winter | Nevenka Maher, Katja Kokot | 40 | 0 | 40 | 0 | 100 | 6 |
THE ITALIAN LANGUAGE IN TOURISM 3 | UN-32 | winter | Mojca Kompara Lukančič | 0 | 30 | 0 | 0 | 60 | 3 |
ELECTIVE COURSE FROM THE GROUP: INNOVATION Event management | UN-51 | winter | Tina Šegota, Tomi Špindler, Biljana Božinovski | 20 | 0 | 20 | 0 | 50 | 3 |
CORE ELECTIVE COURSE 1Sports tourism | UN-40 | winter | Tomi Špindler, Erik Kralj | 25 | 5 | 15 | 5 | 40 | 3 |
CORE ELECTIVE COURSE 2Tourism security | UN-39 | winter | Boris Prevolšek, Mihaela Franjić | 30 | 0 | 10 | 10 | 40 | 3 |
ELECTIVE COURSE FROM THE GROUP: ACTIVE, GREEN, HEALTHYTourism promotion | UN-46 | summer | Maja Turnšek, Tjaša Alegro | 0 | 20 | 30 | 0 | 40 | 3 |
INTERNSHIP | UN-37 | summer | Tomi Špindler | 0 | 20 | 0 | 0 | 400 | 15 |
GRADUATE THESIS | UN-38 | summer | Milica Rančić Demir | 0 | 20 | 0 | 0 | 340 | 12 |
COURSE | COURSE CODE | SEMESTER | INSTRUCTORS | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|
CORE ELECTIVE COURSES | |||||||||
TOURISM SECURITY | UN-39 | winter | Barbara Pavlakovič Farrell | 30 | 0 | 10 | 10 | 40 | 3 |
SPORTS TOURISM | UN-40 | winter | Tomi Špindler | 25 | 5 | 15 | 5 | 40 | 3 |
SUPPLY CHAINS IN TOURISM | UN-41 | winter | Andrej Lisec | 30 | 0 | 15 | 5 | 40 | 3 |
ELECTIVE COURSE FROM THE GROUP: ACTIVE, GREEN, HEALTHY | |||||||||
TOURISM AND THE ELDERLY | UN-42 | summer | Jana Goriup | 20 | 0 | 20 | 0 | 50 | 3 |
HEALTH AND THERMAL TOURISM IN SLOVENIA | UN-43 | summer | Milica Rančič Demir | 20 | 0 | 12 | 8 | 50 | 3 |
GASTRONOMY AND ENOGASTRONOMY | UN-44 | summer | Saša Poljak Istenič | 10 | 10 | 0 | 20 | 50 | 3 |
TOUR GUIDING | UN-45 | summer | Mitja Gorenak | 0 | 30 | 0 | 0 | 60 | 3 |
TOURISM PROMOTION | UN-46 | summer | Maja Turnšek | 0 | 20 | 30 | 0 | 40 | 3 |
INTERCULTURAL COMMUNICATION IN TOURISM | UN-47 | summer | Sonja Mlaker Kač | 10 | 20 | 20 | 0 | 40 | 3 |
FREE ELECTIVE COURSE OR ELECTIVE COURSE FROM THE GROUP: INNOVATION | |||||||||
SUSTAINABLE TOURISM DEVELOPMENT | UN-35A | summer | Tanja Lešnik Štuhec | 15 | 10 | 10 | 10 | 45 | 3 |
QUALITY AND EXCELLENCE IN TOURISM | UN-49 | summer | Maja Borlinič Gačnik | 20 | 20 | 0 | 0 | 50 | 3 |
INNOVATIVE TOURISM | UN-50 | summer | Marko Koščak | 10 | 10 | 20 | 0 | 50 | 3 |
EVENT MANAGEMENT | UN-51 | summer | Mitja Gorenak | 20 | 0 | 20 | 0 | 50 | 3 |
CU - course unit
L – lectures
S – seminar
FW - field work
IW – individual work
ECTS – credits
points A and C will be selected based on:
- grade point average in the general matura or school-leaving exam - 60% of points (0.6 weight)
- grade point average in the third and fourth years - 40% of points (0.4 weight)
candidates referred to in point B will be selected depending on:
- grade point average in vocational matura - 40% of points (0.4 weight)
- grade point average in the third and fourth years - 40% of points (0.4 weight)
- grade in one matura exam course - 20% of points (0.2 weight)
The subject-specific competences acquired through the academic study programme Tourism: Cooperation and Development are as follows:
The following possible transfers to the academic study programme Tourism: Cooperation and Development are envisaged:
When transferring from one study programme to another, completed study requirements may be recognised for the candidate, taking into account the content, scope and complexity of knowledge of the new programme, and they may be assigned new requirements to complete the new study programme.
post-graduate study programmes
tourism destinations and experiences
Name of programme: TOURISM DESTINATIONS AND EXPERIENCES
Type of study programme: Master’s study programme (second Bologna cycle)
Head of study programme: Assoc. Prof. Dr Marko Koščak
Contact: marko.koscak@um.si
Professional title: magister/-ica turizma, mag. tur.; Master of Arts, M.A.
Duration: 2 years (4 semesters)
Credits: 120 ECTS credits
Internship: Internship is not provided in the traditional format but is instead integrated into the courses Practicum 1, 2, and 3.
Implementation mode: full-time study (language of study: Slovenian and English)
Study location: Ljubljana (English programme) and Brežice (Slovenian programme)

These are professionals who must manage and solve development issues that come up in the work process in tourism, and be able to apply their knowledge in the optimum functioning of a tourism organisation within the tourism system.
In terms of content, the aims of tourism studies are directed towards:
The full-time master’s study programme Tourism Destinations and Experiences is free-of-charge for all citizens regardless of age. Anyone who has not yet used the option of enrolling in a master’s study programme and has completed any other professional study programme (Bologna cycle 6/2-OLD PROFESSIONAL STUDY PROGRAMMES) may enrol in the full-time master’s study programme (the possibility of a free-of-charge master’s studies does not apply to graduates of the old academic programme).
CURRICULUM FOR TOURISM DESTINATIONS AND EXPERIENCES (MASTER’S STUDY PROGRAMME)
COURSE UNIT | CU CODE | SEMESTER | LANGUAGE | 2025-26 INSTRUCTORS | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|---|
EXPERIENCE DESIGN IN TOURISM | MAG-01 | winter | EN | Jana Vilman, Tjaša Alegro | 0 | 25 | 15 | 0 | 140 | 6 |
SUSTAINABLE, GREEN AND RESPONSIBLE TOURISM DEVELOPMENT | MAG-02 | winter | EN | Marko Koščak, Katja Kokot | 20 | 0 | 20 | 10 | 130 | 6 |
SOCIOLOGY OF CULTURE AND TOURISM | MAG-03 | winter | EN | Andreja Trdina | 20 | 20 | 0 | 0 | 140 | 6 |
GUEST IN THE CENTRE OF TOURISM PHENOMENON | MAG-04 | winter | EN | Jana Goriup, Mihaela Kežman | 25 | 15 | 0 | 0 | 140 | 6 |
ENGLISH IN TOURISM – HIGHER LEVEL 1 | MAG-05 | winter | EN | Hana Kuhar | 0 | 30 | 0 | 0 | 60 | 3 |
PRACTICUM 1: INTRODUCTION & DESIGNING ELEMENTS OF DEVELOPMENT STRATEGY | MAG-06 | winter | EN | Marko Koščak, Katja Kokot | 0 | 40 | 0 | 15 | 35 | 3 |
MARKETING AND MANAGEMENT OF TOURISM DESTINATIONS | MAG-07 | summer | EN | Tanja Lešnik Štuhec, Katja Kokot | 10 | 10 | 10 | 10 | 140 | 6 |
MEDIA AND TOURISM: STORYTELLING IN TOURISM | MAG-08 | summer | EN | Maja Turnšek | 25 | 15 | 0 | 0 | 140 | 6 |
DATA ANALYSIS IN TOURISM 1 | MAG-09 | summer | EN | Boštjan Brumen, Mihaela Franjić | 0 | 20 | 15 | 0 | 145 | 6 |
POLITICAL ASPECTS OF TOURISM | MAG-10 | summer | EN | Marjetka Rangus | 25 | 15 | 0 | 0 | 140 | 6 |
PRACTICUM 2 – TOURISM DESTINATION BENCHMARKING ANALYSIS | MAG-11 | summer | EN | Marjetka Rangus, Nadja Mlakar | 0 | 20 | 0 | 20 | 140 | 6 |
COURSE UNIT | CU CODE | SEMESTER | LANGUAGE | 2025-26 INSTRUCTORS | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|---|
RURAL AND PROTECTED AREA DEVELOPMENT AND NETWORKING | MAG-12 | winter | EN | Tanja Lešnik Štuhec, Erik Kralj | 15 | 15 | 10 | 10 | 130 | 6 |
RESEARCH METHODS | MAG-13 | winter | EN | Tina Šegota, Erik Kralj | 15 | 15 | 20 | 0 | 130 | 6 |
BUSINESS PLANNING IN TOURISM | MAG-14 | winter | EN | Gregor Jagodič | 25 | 15 | 0 | 0 | 50 | 3 |
ORGANIZATIONAL BEHAVIOUR | MAG-15 | winter | EN | Gregor Jagodič | 20 | 20 | 0 | 0 | 140 | 6 |
ANALYZING AND MANAGING SOCIAL MEDIA IN TOURISM | MAG-16 | winter | EN | Akos Nagy, Mihaela Franjić | 0 | 20 | 25 | 0 | 135 | 6 |
ELECTIVE 1: THE POWER OF DIGITAL PLATFORMS IN TOURISM | MAG-29 | winter | EN | Maja Turnšek | 0 | 30 | 0 | 0 | 60 | 3 |
DATA ANALYSIS IN TOURISM 2 | MAG-18 | summer | EN | Mihaela Franjić | 0 | 20 | 15 | 0 | 55 | 3 |
PRACTICUM 3: FROM IDEA TO EXECUTION OF TRAVEL ITINERARY | MAG-19 | summer | EN | Mitja Gorenak | 0 | 30 | 0 | 0 | 60 | 3 |
ENGLISH IN TOURISM – HIGHER LEVEL 2 | MAG-20 | summer | EN | Hana Kuhar | 0 | 30 | 0 | 0 | 60 | 3 |
FREE ELECTIVE COURSE: TRANSPORT AND TOURISM | MAG-34 | summer | EN | Andrej Lisec, Mihaela Franjić | 30 | 0 | 24 | 6 | 30 | 3 |
FREE ELECTIVE COURSE: PSYCHOLOGY OF COMMUNICATION IN TOURISM- HIGHER LEVEL | MAG-38 | summer | EN | Maja Turnšek | 0 | 30 | 0 | 0 | 60 | 3 |
ELECTIVE 2: CHALLENGES OF CONTEMPORARY HOTEL BUSINESS | MAG-37 | summer | EN | Saša Zupan Korže | 0 | 30 | 0 | 0 | 60 | 3 |
MASTER'S THESIS | MAG-24 | summer | EN | Milica Rančić Demir | 0 | 30 | 0 | 0 | 330 | 12 |
COURSE UNIT | CU CODE | SEMESTER | COURSE COORDINATORS | L | S | TUTORIALS | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|
GERMAN BUSINESS COMMUNICATION FOR TOURISM | MAG-40 | Vlasta Kučiš | 10 | 50 | 0 | 0 | 120 | 6 | |
THE BASICS OF ITALIAN LANGUAGE IN TOURISM | MAG-41 | Mojca Kompara Lukančič | 0 | 60 | 0 | 0 | 120 | 6 | |
THE POWER OF DIGITAL PLATFORMS IN TOURISM | MAG-29 | Maja Turnšek | 0 | 30 | 0 | 0 | 60 | 3 | |
VISUAL COMMUNICATION AND POLITICS OF IMAGES | MAG-30 | Andreja Trdina | 0 | 30 | 0 | 0 | 60 | 3 | |
RHETORIC AND PUBLIC RELATIONS IN THE DIGITAL WORLD | MAG-31 | Jasna Potočnik Topler | 0 | 30 | 0 | 0 | 60 | 3 | |
CULTURAL TOURISM AND IDENTITY OF EUROPE | MAG-32 | Marjetka Rangus | 0 | 30 | 0 | 5 | 55 | 3 | |
INTRODUCTION TO THE MANAGEMENT OF WELLNESS CENTERS | MAG-33 | Milica Rančić Demir | 15 | 15 | 0 | 0 | 60 | 3 | |
TRANSPORT AND TOURISM | MAG-34 | Andrej Lisec | 30 | 0 | 24 | 6 | 30 | 3 | |
CHALLENGES OF SPORTS TOURISM | MAG-35 | Tomi Špindler | 0 | 30 | 0 | 0 | 60 | 3 | |
TOURISM IN THE 3RD LIFE CYCLE | MAG-36 | Jana Goriup | 0 | 30 | 0 | 0 | 60 | 3 | |
CHALLENGES OF CONTEMPORARY HOTEL BUSINESS | MAG-37 | Saša Zupan Korže | 0 | 30 | 0 | 0 | 60 | 3 | |
PSYCHOLOGY OF COMMUNICATION IN TOURISM – HIGHER LEVEL | MAG-38 | Maja Turnšek | 0 | 30 | 0 | 0 | 60 | 3 | |
PROJECT MANAGEMENT EU & NATIONAL PROJECTS | MAG-39 | Marko Koščak | 0 | 30 | 0 | 0 | 60 | 3 |
CU - course unit
L – lectures
S – seminar
FW - field work
IW – individual work
ECTS – credits
Candidates are typically awarded 60 ECTS credits and may enrol in the second year of the study programme provided they satisfy the transfer criteria laid down in the accredited study programme.
contemporary tourism studies
Name of programme: CONTEMPORARY TOURISM STUDIES
Type of study programme: Doctoral (third Bologna cycle)
Head of study programme: Prof. Dr Boštjan Brumen
Contact: phd.ft@um.si, bostjan.brumen@um.si
Professional title: Doktor/ica znanosti (s področja turizma), dr.; Doctor of Philosophy, Ph.D.
Duration: 3 years (6 semesters)
Credits: 180 ECTS credits
Internship: Although internship is not envisaged within doctoral studies, collaboration with the business sector and addressing specific situations in practice are encouraged within applied research assignments.
Implementation method: part-time study (language of study: Slovenian, English)
Study location: Brežice, online
Tuition fee: € 4490 (for Academic year 2025/26)

As tourism practices are decidedly interdisciplinary in nature and relate to various forms of tourism, the knowledge and skills that the study programme encompasses are designed so as to provide doctoral students with in-depth knowledge of the profession, which they proceed to build upon through specific tourism content.
The whole is complemented by methodological-research knowledge and skills, by means of which an individual becomes qualified to conduct research independently,
Through their ability to critically reflect, the knowledge gained by the doctoral candidates will enable them to further engage in scientific research by publishing scientific monographs and articles or by participating in or managing highly complex research projects.
This study programme has another important objective, as it encourages students to pursue continuous studies at all levels and rounds off the entire study vertical at the Faculty of Tourism of the University of Maribor.
CURRICULUM FOR contemporary tourism studies
COURSE UNIT | CU CODE | SEMESTER | 2025-26 INSTRUCTORS | L | S | T | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|
Mobilities studies and tourism studies epistemology | DR-01 | winter | Jelena Farkić, Stuart Paul Hayes | 20 | 30 | 0 | 0 | 130 | 6 |
Research methods in tourism | DR-02 | winter | Tina Šegota | 0 | 50 | 0 | 0 | 220 | 9 |
Transferable skills – The use of academic resources | DR-03 | winter | Mitja Gorenak | 0 | 20 | 0 | 0 | 70 | 3 |
Individual research work 1 | DR-04 | winter | mentors | 0 | 10 | 0 | 0 | 350 | 12 |
Elective course 1 | DR-05 | summer | depending on the choice | 0 | 20 | 0 | 0 | 160 | 6 |
Elective course 2 | DR-06 | summer | depending on the choice | 0 | 20 | 0 | 0 | 160 | 6 |
Individual research work with research idea proposal | DR-07 | summer | Mitja Gorenak, mentors | 0 | 20 | 0 | 0 | 460 | 18 (3) |
COURSE UNIT | CU CODE | SEMESTER | 2025-26 INSTRUCTORS | L | S | T | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|
Elective course 3 | DR-08 | winter | mentors | 0 | 20 | 0 | 0 | 160 | 6 |
Individual research work with disposition preparation and PhD theme submission | DR-09 | winter | Marjetka Rangus, mentors | 0 | 20 | 0 | 0 | 700 | 24 (3) |
Individual research work and data collection | DR-10 | summer | Maja Turnšek, mentors | 0 | 20 | 0 | 0 | 700 | 24 (3) |
Data Analysis and Processing | DR-11 | summer | Boštjan Brumen | 0 | 30 | 0 | 0 | 150 | 6 |
COURSE UNIT | CU CODE | SEMESTER | 2025-26 INSTRUCTORS | L | S | T | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|
Transferable skills – Managing tourism organizations | DR-12 | winter | Gregor Jagodič | 0 | 20 | 0 | 0 | 70 | 3 |
Individual research work 2 | DR-13 | winter | mentors | 0 | 10 | 0 | 0 | 800 | 27 |
Preparation and defense of PhD thesis | DR-14 | summer | mentors | 0 | 0 | 0 | 0 | 900 | 30 (6) |
COURSE UNIT | CU CODE | SEMESTER | COURSE COORDINATOR | L | S | T | FW | IW | ECTS |
---|---|---|---|---|---|---|---|---|---|
Digitalization and security in tourism | DR-15 | Barbara Pavlakovič Farrell | 0 | 20 | 0 | 0 | 160 | 6 | |
Development of tourism destinations | DR-16 | Marko Koščak | 0 | 20 | 0 | 0 | 160 | 6 | |
Tourism Futures | DR-17 | Adele Ladkin | 0 | 20 | 0 | 0 | 160 | 6 | |
Employees in the tourism of the future | DR-18 | Mitja Gorenak | 0 | 20 | 0 | 0 | 160 | 6 | |
Consumption, identities and place | DR-19 | Andreja Trdina | 0 | 20 | 0 | 0 | 160 | 6 | |
Corporate Social Responsibility in Tourism | DR-20 | José-Carlos García-Rosell | 0 | 20 | 0 | 0 | 160 | 6 | |
Rural tourism research | DR-21 | Črtomir Rozman | 0 | 20 | 0 | 0 | 160 | 6 | |
Literary tourism and literary tourism discourse | DR-22 | Jasna Potočnik Topler | 0 | 20 | 0 | 0 | 160 | 6 | |
Tourism attractions | DR-23 | Johan R. Edelheim | 0 | 20 | 0 | 0 | 160 | 6 | |
Tourist images of the world | DR-24 | Marjetka Rangus | 0 | 20 | 0 | 0 | 160 | 6 | |
Digital Communication in Tourism | DR-26 | Tina Šegota | 0 | 20 | 0 | 0 | 160 | 6 | |
Uncertainties and comprehensive risk management in tourism | DR-27 | Iztok Podbregar | 0 | 20 | 0 | 0 | 160 | 6 |
CU - course unit
L – lectures
S – seminar
FW - field work
IW – individual work
ECTS – credits
If a decision is taken to limit enrolment, candidates will be selected on the basis of the following criteria:
The Committee shall take the following into account:
− success in the former study programme – up to 20% and
− results of the selection exam – up to 80%.
The assessment of performance in the postgraduate study comprises:
− grade point average of exams taken in the post-graduate study programme – up to 10%,
− diploma in the post-graduate study programme – up to 10%,
− if a candidate completes the study programme without a final thesis, the grade point average of exams taken in the post-graduate study programme (up to 20%) will be taken into account
− The assessment of performance in the academic study programme, adopted prior to 11 June 2004, comprises:
− grade point average of exams taken in the post-graduate study programme – up to 10%,
− final thesis diploma in the study programme – up to 10%,
− if a candidate completes the study programme without a final thesis, the grade point average of exams taken in the post-graduate study programme (up to 20%) will be taken into account.
Students progress to the second year if they have completed first-year requirements totalling at least 48 ECTS credits; it is mandatory to complete the course units a) Mobilities Studies and Tourism Studies Epistemology and b) Research Methods in Tourism.
To progress to the third year, students must have completed all first-year requirements and second-year requirements totalling at least 48 ECTS credits. In addition, candidates must complete individual research work with disposition preparation and PhD theme submission and submit their dissertation disposition.
If a student fails to meet the progression requirements but can show justified grounds for this, the FT UM Academic Affairs Committee may approve exceptional enrolment in the next year at the student’s request and set a deadline by which the student must meet the missing requirements. Justified grounds are determined in the Statute of the University of Maribor.
During their time of study in the programme, students have the option to once repeat a year or change the study programme due to failing to meet study requirements. Repeating is possible in cases defined by the Statute of the University of Maribor if a student meets at least half of the requirements for the year in which the student is enrolled, amounting to a minimum of 30 ECTS credits. Repeating a year is also possible for a student who completed study requirements for the year in which the student is enrolled amounting to under 30 ECTS credits if justified grounds arose as determined in the Statute of the University of Maribor. Repeating a year is subject to approval by the FT UM Academic Affairs Committee based on the student’s written application and enclosed written proof of justified grounds as defined by the Statute of the University of Maribor.
- a study programme leading to a master of science degree adopted prior to 11 June 2004 and for whom 60 ECTS credits are recognised on enrolment,
- an academic study programme adopted prior to 11 June 2004 and a study programme leading to a specialisation; 60 credits will be recognised for such candidates on enrolment.
Transfers are possible between study programmes:
- which, upon completion, guarantee the acquisition of comparable competences/learning outcomes;
- between which at least half of the study requirements under the European Credit Transfer System (ECTS) from the previous study programme relating to compulsory courses of the new study programme may be recognised in accordance with criteria for recognising knowledge and skills acquired prior to enrolment in the programme.
Applications for enrolment are handled by the UM’s Faculty of Tourism Academic Affairs Committee, which determines the appropriate year in which the candidate may enrol and assigns the requirements which the candidate must complete by the end of the study or in accordance with the conditions for progression to a higher year of the study programme.
The following is judged in the processing of the application:
- similarities of the field of study,
- previously completed study requirements and knowledge and skills acquired,
- comparability of curricula and competences.